Jeonju Extreme Tourism Tower: The Development of a 470m Landmark and the New Future of the Daehan Textile Factory Site


The New Heart of Jeonju: The Brilliant Transformation of the Former Daehan Textile Site

Jeonju Extreme Tower complex development project perspective

The long-awaited project in Jeonju, the former Daehan Textile factory site, is finally set to transform into a new form. Since the factory ceased operations in 2018, the location was left abandoned and considered an eyesore in the city center. However, the 'Jeonju Tourism Tower Complex Development Project' is now officially underway.

This project, known as the 'Jeonju Extreme Tower', aims to create a mixed cultural space that integrates a 470m high landmark tower with large-scale residential and commercial facilities rather than involving mere redevelopment. This will create a new skyline for Jeonju and establish itself as the core of economy and tourism connecting the old and new downtowns.

Recently, as the project embarked on the necessary environmental impact assessment procedures, the plans have become more concrete. The focus is on how this project will develop to provide new experiences for both Jeonju citizens and tourists.







Overview and Background of the Jeonju Tourism Tower Complex Development Project

Main contents of Jeonju Extreme Tower Complex Development Project

This project is being carried out at the former Daehan Textile factory site located at 151 Hyojadong 3-gil, Wansan-gu, Jeonju, North Jeolla Province. It is a complex development project covering a total area of 230,565㎡, expected to contribute to regional development.

Location map of Jeonju Extreme Tower Complex Development Project

After the Daehan Textile factory, which played a significant role in Jeonju's economy, shut down in 2018, the site remained in ruins, detracting from the urban landscape and causing safety issues. In response, Jagwang Co., Ltd. acquired the site to improve the urban environment and create a new landmark that facilitates communication among various communities. It is expected that these efforts will have a positive impact on the development of the Jeonju area.



Location map of Jeonju Extreme Tower Complex Development Project

The Jeonju Tourism Tower complex development project aims to enhance tourism infrastructure and elevate Jeonju as a major tourist destination. Additionally, it focuses on commercially integrating history and culture to further invigorate the local economy.

This project is expected to contribute to balanced development across Jeonju by creating a cultural belt that connects the old downtown and the western new town. Such efforts will also have a positive impact on local residents.





470m High Landmark Tower and Major Architectural Plans

Perspective of Jeonju Extreme Tower Complex Development Project


The Jeonju Extreme Tower is a typical landmark centered around a 470m high observation tower. This place is designed not only as an observation deck but also as a space for tourism and relaxation that allows for panoramic views of Jeonju. It is characterized by being a mixed cultural space that includes various amenities such as a sky lounge and cafes.

Looking at the perspective, the elegantly curved tower rises towards the sky, surrounded by modern apartment complexes and nature-friendly green spaces that harmoniously blend together. This is expected to create a new skyline for Jeonju and play an essential role as a local symbol.

Layout of Jeonju Extreme Tower Complex Development Project

According to the architectural plans, in addition to the tower, a total of 3,536 residential units will be built from 5 basement floors to 49 above ground. Furthermore, various cultural and assembly facilities such as hotels, large shopping malls, and cinemas will be established.

This tourism plan, which harmoniously combines residential, commercial, cultural, and tourism functions, is expected to enhance the satisfaction of both visitors and residents. As a result, the area will transform into a vibrant urban space that thrives 24 hours a day.





Land Use Plan for Systematic Urban Design



Land use plan for Jeonju Extreme Tower Complex Development Project

The key element of effective complex development is a systematic land use plan. This project established the land use plan prioritizing harmony with the surrounding ecology and scenery. The total area is 230,565㎡, broadly categorized into three types of use.

First, the mixed-use facility land occupies 100,785㎡ (43.71%), which includes the landmark tower and various commercial and accommodation facilities. This area, concentrated with commercial functions, is expected to attract many visitors.

Second, the residential facility land consists of 98,815㎡ (42.86%), which will provide a pleasant living environment for residential complexes planned for this area. Designs will be made with consideration for the convenience of residents.

Lastly, 30,965㎡, accounting for 13.43% of the total area, is allocated for public contribution facilities. This space will include neighborhood parks, public offices, parking lots, roads, and landscaped green spaces, serving to share the developmental benefits with citizens and enhance urban public values.





Essential Gateway for Project Advancement: Current Status of Environmental Impact Assessment

Jeonju Extreme Tower Complex Development Project


Environmental impact assessment has become a necessary legal procedure in large-scale development projects. Since this project exceeds the standard set forth in the Environmental Impact Assessment Ordinance in North Jeolla Province, which is 150,000㎡, a formal environmental impact assessment is being conducted.

In particular, this project corresponds to 153.71% of the minimum scale subject to evaluation, and there are no legally protected areas such as high ecological natural grades or wetland protection areas on the project site. Therefore, an environmental impact assessment is being conducted under simplified procedures.

In 2024, the review at the Environmental Impact Assessment Council will commence, and related procedures are ongoing smoothly. This process plays an important role in enhancing the project's transparency and stability.





Jeonju's Bold Leap Towards the Future: Extreme Tower

Jeonju Extreme Tower Complex Development Project

The complex development project of the Daehan Textile factory site is a large-scale plan aimed at transforming an old industrial area into the future driving force for Jeonju.

Centered around a 470m high landmark tower, this space integrating residential, commercial, and cultural elements holds significance beyond being a mere building. It is set to become a new symbol of Jeonju, instilling pride in its citizens.



Jeonju Extreme Tower Complex Development Project

As the project is being conducted based on a systematic land use plan and thorough environmental impact assessment, it is expected to remain a good example of sustainable urban development where people and nature harmoniously coexist.

The Jeonju Extreme Tower is hoped to provide fresh vitality to the tourism and economy of the Jeonju area and further enhance the dignity of the city.





Environmental Impact Assessment of the Jeonju Tourism Tower Complex Development Project




Chapter 2: Overview of the Project

2.1 Background and Purpose


o The project area concerns the former Daehan Textile factory site. After the factory operation ceased in 2018, to solve urban environmental detriments caused by the prolonged existence of the abandoned buildings, a complex development was initiated to create a landmark that ensures interaction among diverse communities and imparts regional symbolism.

o Additionally, by establishing tourism infrastructure, it aims to position Jeonju as a tourist hub city, creating a cultural belt connecting the old and new downtowns, thus strengthening the economic base by merging historical culture and commerce, resulting in positive effects on regional economic revitalization.

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2.3 Progress and Planning



o 1975. 08.: Start of operations at Daehan Textile Jeonju Factory
o 1994. 10.: Approval of Jeonju Urban Basic Plan (amendment) (Daehan Textile site: residential area)
o 2002. 06.: Designation of Western New City urban development area (excluded from Daehan textile area)
o 2018. 10.: Acquisition of Daehan Textile Site (Jagwang)
o 2020. 02. ~ 2021. 02.: City Citizen Public Forum (Jeonju City, Development of Former Daehan Textile Site)
o 2023. 09.: Establishment of operating guidelines for preliminary negotiations on urban planning changes (Jeonju City)
o 2023. 09.: Application for selection of preliminary negotiation site (Jagwang→Jeonju City)
o 2023. 11. ~ 2024. 01.: Consultations with relevant departments (institutions)
o 2023. 12. ~ 2024. 06.: Advisory and review of Traffic Impact Assessment Committee
o 2024. 02.: Advisory from the Urban Planning Committee and Urban Architecture Joint Committee (selection of preliminary negotiation site)
o 2024. 02.: Selection of the preliminary negotiation site
o 2024. 03.: Advisory from the Landscape Committee
o 2024. 03.: Submission of proposal (Jagwang→Jeonju City)
o 2024. 03.: Consultations with relevant departments (institutions)
o 2024. 04.: Holding of resident explanation meeting
o 2024. 04. ~ 06.: Formation of negotiation team, meetings of negotiation coordination council, and evaluation
o 2024. 04.: Review by Environmental Impact Assessment Council (04.22 ~ 05.03)
o 2024. 05.: Notification of designation as land transaction permit area (24.06. ~ 29.06.)
o 2024. 06.: Advisory from Jeonju Urban Architecture Joint Committee
o 2024. 06.: Completion of preliminary negotiations for urban planning changes
o 2024. 06.: Public announcement of contents decided regarding strategic environmental assessment items (06.12 ~ 06.26)
o 2024. 06. 24: Review of Traffic Impact Assessment (3rd) meeting
o 2024. 07.: Decision on Jeonju City urban basic plan and urban management plan (change) initiation
o 2024. 07. 26: Public proclamation of draft strategic environmental assessment (2024.07.26 ~ 08.15)
o 2024. 07. 31: Receipt of draft strategic environmental assessment
o 2024. 08. 07: Holding of explanation meeting (3 PM, 8th floor auditorium, Jeonju Wansan-gu Office)
o 2024. 08. 30: Public disclosure of residents' opinions and reflectiveness (2024.08.30 ~ 09.13)
o 2024. 10. 23: Completion of strategic environmental assessment discussions
o 2024. 12.: Review by Urban Planning Committee and Urban Architecture Joint Committee
o 2025. 01. 06: Decision (change) on Jeonju Urban Management Plan (zoning, use district, detailed unit plan and plans, roads) and announcement of terrain map (Jeonju City announcement No. 2025-3)
o 2025. 03. 12: Completion of integrated review of housing construction project plan (1st)
o 2025. 06.: Application for integrated review of housing construction project plan (2nd)
o 2025. 07.: Expected reception of environmental impact assessment

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2.4 Major Project Contents


o Project Name: Jeonju Tourism Tower Complex Development Project
o Location: Around 151 Hyojadong 3-gil, Wansan-gu, Jeonju, North Jeolla Province
o Area: 230,565㎡ (project site 199,600㎡, public contribution 30,965㎡)
o Project Period: 2023.09 ~ 2030.06
o Project Executor: Jagwang Co., Ltd.
o Approval Agency: Jeonju City
o Consultation Agency: Governor of North Jeolla Province

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1. Land Use Plan
o The land use in the project area was planned to harmonize with the surrounding ecological characteristics and landscape and contribute to urban environment and environmental purification.
o Accordingly, it is planned to have mixed-use facility land (general commercial area) 100,785㎡, residential facility land (semi-residential area) 98,815㎡, and public contribution facility 30,965㎡.

Land Use Plan

CategoryArea (㎡)Composition Ratio (%)Remarks
PlannedChanged (Current)Increase/Decrease
Mixed-use Facility LandRetail Facilities and Officetel Zone15,92315,923-6.91
Accommodations and Tower Zone23,79523,795-10.32
Public Open Space Zone61,06761,067-26.49
Subtotal100,785100,785-43.71
Residential Facility LandResidential Facility Zone71,84271,842-31.16
Public Open Space Zone26,97326,973-11.70
Subtotal98,81598,815-42.86
Public Contribution FacilitiesPublic Facility Land11,30011,300-4.90
Infrastructure19,66519,665-8.53Roads, Landscaped Green Spaces
Subtotal30,96530,965-13.43
Total230,565230,565-100.00


Note: 1. Public Facility Land: Above-ground park (originally 10,550㎡, currently 10,610㎡), public office (11,300㎡), basement (public office (11,300㎡), parking lot (11,300㎡))
2. Infrastructure: Landscaped green space 10,251㎡, Road 9,414㎡

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2. Architectural Plan
o The buildings in the project area are planned to include residential facilities, commercial facilities, cultural and assembly facilities, accommodation facilities, and tourist leisure facilities, with a building area of 52,832.55㎡, 45 floors above ground, and 5 floors below ground.

Architectural Overview

CategoryContentItemValueRemarks
Project AreaRegion/DistrictGeneral Commercial Area, Semi-Residential Area, District Unit Plan Area-
Project Site AreaGeneral Commercial Area100,785 ㎡-
Semi-Residential Area98,815 ㎡-
Subtotal199,600 ㎡-
Public ContributionPublic Facility Land11,300 ㎡Park, Public Office, Parking Lot
Road9,414 ㎡-
Landscaped Green Space10,251 ㎡-
Subtotal30,965 ㎡-13.43
Total230,565230,565-100.00


Construction Area: Total floor area is planned to be 52,832.55㎡ above ground 45 floors and underground 5 floors

Summary of Construction Plan

CategoryContentItemValueRemarks
Project AreaRegion/DistrictGeneral Commercial Area, Semi-Residential Area, District Unit Plan Area-
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Jeonju Extreme Tower: 220 Yuyeon-ro, Wansan-gu, Jeonju, North Jeolla Province





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Frequently Asked Questions (FAQ)

Q. What is the main purpose of the Jeonju Extreme Tourism Tower Complex Development Project?
To create a 470m high landmark tower along with residential, commercial, and cultural facilities on the Daehan Textile factory site to make Jeonju a center for tourism and economy.

The Jeonju Extreme Tourism Tower Complex Development Project aims to improve the urban environment by utilizing the former Daehan Textile factory site, which ceased operations in 2018, and to create a new landmark. It will be centered around a 470m high high-rise tower, supplemented by large-scale residential, commercial, and cultural facilities, serving as the axis of economy and tourism connecting old and new downtowns of Jeonju. This has significant implications for the regional economy by contributing to economic revitalization and enhancing tourism infrastructure, positioning Jeonju as a tourism hub city.

Q. What are the location and size of the complex development site?
A large-scale development project taking place at 151 Hyojadong 3-gil, Wansan-gu, Jeonju City, covering an area of 230,565㎡.

This project is being conducted at 151 Hyojadong 3-gil, Wansan-gu, Jeonju City, on the former Daehan Textile factory site. The total area is approximately 230,000㎡, and it is systematically utilized as complex facility land, residential facility land, and public contribution facility land. Specifically, 100,785㎡ is planned as mixed-use facility land (commercial, tourism, etc.), 98,815㎡ as residential facility land, and 30,965㎡ as public contribution facility land, designed to harmonize with the urban environment of Jeonju.

Q. What are the major architectural and facility plans for Jeonju Extreme Tower?
A sky lounge, cafe, and other cultural and relaxation spaces will be built in the 470m high landmark tower, along with over 3,500 residential units, shopping malls, and hotels.

The Jeonju Extreme Tower is designed as a 470m observation tower, going beyond a mere observation facility to serve as a mixed cultural space for tourism and relaxation. Surrounding the elegantly curved tower will be 3,536 residential units, hotels, large shopping malls, cinemas, and various cultural and assembly facilities rising from five basement floors to 49 above ground. This is expected to create a vibrant urban space that thrives 24 hours a day, harmoniously blending residential, commercial, cultural, and tourism functions.

Q. How is the environmental impact assessment being conducted?
An environmental impact assessment is underway under simplified procedures, complying with legal standards, and review and resident participation procedures will proceed smoothly in 2024.

This project involves large-scale development exceeding 150,000㎡ and is currently undergoing an environmental impact assessment as stipulated by the North Jeolla Province Environmental Impact Assessment Ordinance. No areas requiring legal protection, such as regions with top ecological nature grades or wetland protection areas, are included in the site; therefore, assessments are being conducted through simplified procedures. In 2024, reviews by the Environmental Impact Assessment Council, public explanations, and opinion collection procedures will take place, ensuring transparency and environmental friendliness in the process.

Q. What are the expected effects of this project on the Jeonju community and economy?
By connecting the old and new downtowns, expanding tourism infrastructure, and revitalizing the economy, it will contribute to balanced development and enhance regional pride.

The Jeonju Tourism Tower Complex Development Project is set to transform the abandoned factory site into an innovative landmark space, creating a cultural belt between the old and new downtowns. Strengthening tourism infrastructure aims to establish Jeonju as a tourism hub city while expectant of positive effects on regional economic revitalization through the merging of historical culture and commerce. Additionally, it will enhance the living environment for residents and improve the city's image, fostering civic pride and serving as a model for sustainable urban regeneration.


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