Table of Contents
- Transforming Taehwagang Station Plaza into Ulsan's Digital Cultural Hub
- Background and Objectives of the Media Facade Installation
- Current Status of the Project and Installation Plans
- Effects of Connection with the 2028 International Garden Expo
- Creation of the Media Art Specialty Street on Samsan Road
- Conclusion and Outlook
- Frequently Asked Questions (FAQ)
Transforming Taehwagang Station Plaza into Ulsan's Digital Cultural Hub
Ulsan City plans to install a media facade at Taehwagang Station Plaza to create a new urban image and provide special attractions for citizens and tourists.
This project is expected to play a pivotal role as a gateway to Ulsan, connecting key transportation and cultural infrastructure, such as the urban tram and Donghae Line KTX, alongside the 2028 International Garden Expo, transforming Ulsan into a digital cultural center.
Background and Objectives of the Media Facade Installation
Ulsan City is implementing this project to create an innovative media art platform that merges the city's identity with cultural and artistic expressions. As the name "Open Ulsan Created Digitally, Wall-Mounted Video" suggests, this project focuses on providing a cultural space that citizens can enjoy in their daily lives through immersive content using AI and anamorphic technology, rather than just a simple structure. This effort aims to enhance Ulsan's cultural value and create new experiences for citizen participation.
Taehwagang Station Plaza is located at a key traffic hub in Ulsan, where Samsan Road and Industrial Road intersect. The daily vehicle traffic in this area exceeds 110,000, and with the added KTX and urban tram service, the number of users continues to increase steadily. For this reason, Taehwagang Station Plaza is considered an ideal location for government promotion and tourism marketing.
Current Status of the Project and Installation Plans
Ulsan City has conducted a detailed investigation of major media facade operations in Korea during the first half of this year. In March, they selected a design firm and in May, they chose a content production company through a public bidding process. After consulting experts and benchmarking, the installation site was determined to be Taehwagang Station Plaza, and the design work is planned to be completed by the end of this year. Construction will begin in January next year, with a goal of completion in June.
The content production direction will be planned by the end of this year, with a pilot operation in the first half of next year, starting official operations in July. During this process, Ulsan Cultural Arts Center, Ulsan Museum, and the Korea Creative Content Agency will collaborate to share various content and establish a sustainable operational system.
Effects of Connection with the 2028 International Garden Expo
The connection with the 2028 International Garden Expo adds special significance to this project. This global event will involve participation from 31 countries, and the media facade at Taehwagang Station will serve as a promotional platform to express Ulsan's industrial, ecological, and cultural resources through digital art.
During the expo period, various cultural and artistic performances and exhibitions are planned, and even after the event, continuous synergy effects can be expected through cooperation with nearby cultural facilities such as the park golf courses and performance venues. This connection is expected to have a positive impact on regional development.
Creation of the Media Art Specialty Street on Samsan Road
Ulsan City plans to reconstruct the Samsan Road area into a media art specialty street in conjunction with the installation of the Taehwagang Station plaza.
This project aims to transform the city center into a digital cultural space where the younger generation can enjoy, and it also plans to conduct AI-based educational programs and youth competitions. Through this, Ulsan aims to strengthen its competitiveness by connecting with future content industries.
Conclusion and Outlook
The media facade being installed at Ulsan Taehwagang Station Plaza is an important project that goes beyond simple landscape improvement. It carries the intention of developing Ulsan into a digital cultural center, in line with the opening of the urban tram, the expansion of the Donghae Line KTX, and the hosting of the International Garden Expo.
In the early 2030s, the area surrounding Taehwagang Station is expected to emerge as a major hub of transport and culture in Ulsan. It is anticipated to establish itself as a digital landmark conveying Ulsan's unique identity to citizens and tourists.
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Frequently Asked Questions (FAQ)
Q. Why is a media facade being installed at Ulsan Taehwagang Station Plaza?
Ulsan City installs media facades to create a digital cultural center and enhance citizen content experiences.
The purpose of installing a media facade at Taehwagang Station Plaza is to create a new image for the city and provide special attractions for citizens and tourists. This project aims to enhance citizens' cultural value by providing immersive content through AI and anamorphic technology, creating a cultural space within everyday life.
Q. What is the schedule for the media facade project at Taehwagang Station Plaza?
The design work will be completed by the end of this year, with construction starting in January next year and a goal of completion in June.
Ulsan City has selected design and content production companies for the media facade through public bidding in the first half of this year. The design work is scheduled to be completed by the end of 2024, with construction starting in January 2025 and completion planned for June. The content will be planned by the end of this year, followed by a pilot operation in the first half of next year starting in July.
Q. How is the media facade project connected to the 2028 International Garden Expo?
It will serve as a promotional platform during the expo, and synergy effects are expected through collaboration with cultural facilities afterward.
The 2028 International Garden Expo will involve 31 countries, and the media facade at Taehwagang Station will serve as a key promotional tool expressing Ulsan's industrial, ecological, and cultural resources through digital art. Various cultural and artistic performances and exhibitions will be held during the expo, and continuous regional development effects are planned through cooperation with nearby cultural facilities after the event.
Q. What changes will occur with the creation of the media art specialty street on Samsan Road?
It will create a digital cultural space and establish a foundation for future content industries through AI education and youth competitions.
Ulsan City plans to reconstruct Samsan Road into a media art specialty street alongside the installation of the Taehwagang Station media facade, transforming it into a digital cultural space for the younger generation. AI-based educational programs and competitions for youth will also be organized to enhance the city's competitiveness in connection with future content industries.
Q. Why is Taehwagang Station Plaza considered important in Ulsan?
Because it is a transportation hub suitable for government promotion and tourism marketing as a digital cultural center.
Taehwagang Station Plaza is a key transportation center where Samsan Road and Industrial Road intersect, handling daily vehicle traffic exceeding 110,000, with various transport networks such as KTX and trams steadily increasing user numbers. This location is regarded as the most suitable for government promotion and tourism marketing, with expectations for enhancing the urban image and cultural value through digital art.